The Design process
Have you ever sat down in front of a blank computer screen with a design brief and asked yourself: “where do I start?” If yes, then you need to know that the design process is there to help you answer that question.
When working on a design project it is important to follow a defined process. Why? Because designing can be very complex and it is easy to get overwhelmed by all the information you have to work with and the different tasks involved in completing your project. The process will act as a guide to keep you on top of all that needs to be done and it will also help you generate ideas.
So, what is the design process? First of all, it can be different for each person, depending on the type of work that person does or his/hers personal preferences. You can develop your own process by accessing your own needs and method of work.
Here is a simple one that can be used as a guide:
- Define the problem > What is the problem I’m trying to solve?
- Brainstorm idea (idea generation) > All possible solutions must be considered, make mind maps, talk to other designers about your ideas.
- Research idea > Are there similar solutions? Has it already been done? Research the product and target audience.
- Identifying constraints > What are the limitations? Maybe Time? Or a limited Budget?
- Develop and select an approach > Draw thumbnails, test different layouts.
- Design proposal > Present your sketch
- Test and evaluate > Is it going to work? Look from the aesthetic and functional point of view.
- Refine the design > Fix the problems, and finalize the design.
By following this process, you will find it easier to get started on your project, this, combined with the knowledge of some of the design principles will help you understand the difference between good and bad design, therefore, improving the quality of your work.